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2026-10-22 · Updated 2026-10-22

Automate 15 Social Channels from Claude Code & OpenClaw via MCP

TL;DR — Direct Answer

Reeling’s Model Context Protocol (MCP) server exposes 14 structured tools to Claude Desktop, Claude Code, Cursor, and OpenClaw—allowing AI agents to inspect connected channels, discover daily Reddit and Quora questions, draft non-promotional answers, validate spam scores, and schedule video or text posts across 15 platforms.

By Reeling product team. Original worked examples with a free companion tool.

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Architecture: How MCP, REST API v1, and Reeling Companion fit together

Most social media APIs only cover OAuth cloud endpoints and fail on networks that charge enterprise API fees (X at $200/month) or lack public write tokens (Reddit, Quora, Medium). Reeling solves this with a dual-path execution engine: 11 cloud-API networks publish directly from Reeling’s worker queue, while X, Reddit, Quora, and Medium jobs are queued with delivery_method: "extension" and executed through your authenticated Chrome session by the Reeling Companion extension.

MCP Tool NameCategoryWhat the Agent Can DoSafety Guardrail
reeling_list_projects / reeling_list_channelsRead-Only DiscoveryList isolated brand workspaces, connected accounts, and daily/weekly quota usageSafe read-only inspection
reeling_discover_community_questionsCommunity RadarFetch fresh daily Reddit & Quora questions matching saved niche topicsFilters by 24h/week recency
reeling_draft_community_answerAI Drafting + Spam ShieldGenerate a 120–220 word value-first answer and return a 0–100 Spam Safety ScoreDraft-only; never auto-posts
reeling_adapt_content_aiMulti-Channel StudioAdapt a master script or post into platform-specific captions and character limitsPreserves per-channel rules
reeling_publish_postPublishing & QueueSchedule or queue video, text, or community answers across up to 15 platformsEnforces Spam Shield & 3/day Cadence Guard

Step 1: Configure Reeling MCP in Claude Code, Cursor, or OpenClaw

Creator ($5.99/month) and Agency ($19.99/month) plans include API key generation in Settings → Developer API. Add the Reeling MCP server to your local configuration file using Node.js 22+ and replace YOUR_API_KEY locally.

{
  "mcpServers": {
    "reeling": {
      "command": "npx",
      "args": ["-y", "github:yomariano/reeling-mcp#v1.0.1"],
      "env": {
        "REELING_API_KEY": "YOUR_API_KEY"
      }
    }
  }
}

Step 2: Run a safe daily Reddit & Quora topic workflow from your agent

Instead of blasting promotional links, instruct your Claude Code or OpenClaw agent to run a three-step human-in-the-loop loop: first call reeling_discover_community_questions for your project, second call reeling_draft_community_answer on the highest-fit question and inspect its spamSafety score, and third queue the reviewed answer via reeling_publish_post.

If an agent attempts to exceed 3 Reddit/Quora answers in 24 hours or 3 standalone posts in 7 days—or submits a post with a high-risk spam trigger—the Reeling API rejects the write with HTTP 429 or HTTP 422 before your social account can be flagged.

Frequently Asked Questions

Does the Reeling MCP server work with Claude Code, Cursor, and OpenClaw?

Yes. Any MCP-compatible host supporting stdio or Streamable HTTP can load the 14 Reeling MCP tools using your Creator or Agency X-API-Key.

Can an AI agent accidentally spam my Reddit or Quora account through MCP?

No. Every reeling_publish_post call passes through two server-side gates: the Pre-Publish Spam & Shadowban Detector (blocking high-risk link shorteners and affiliate tags) and the Anti-Ban Cadence Guard (capping community answers at 3/day and posts at 3/week).

Where is the machine-readable MCP manifest hosted?

AI registries and autonomous agents can discover the server specification at https://reeling.app/.well-known/mcp.json and the OpenAPI 3.1 specification at https://reeling.app/openapi.json.

Sources and related documentation

Generate your Reeling MCP configuration

Use the free MCP Config Builder or review the full endpoint reference on the Developer Hub.

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Tags:#Model Context Protocol#Claude Code#OpenClaw#Cursor MCP#Social Media API